It all started in April 1991 when owner and founder Huub Boel built custom guitars in a small workshop in The Hague in The Netherlands. All serious instrument builders want to improve (bass)guitars. Huub was no different, and while building he kept experimenting and researching better ways to pay attention and improve every detail of his instruments.

By now, you will have found out what makes a Bo-EL creation so different and, more importantly, so special in sound and playability.


Partly due to a joint-venture with a famous Dutch guitarplayer and producer Gordon Groothedde, the guitars became more unique. Yes, Gordon Groothedde is the producer who worked with Rich Wyman, Vengeance, Nick & Simon, Jeroen van der Boom, Beth Hart and many more! In 1993 the company moved from The Hague to Zutphen, where Huub met Gordon and became friends. Together they decided to work on what eventually would be known as the G.G. model. This guitar was loaded with innovative ideas. Although familiar in shape, more than twenty alterations were made on the first prototypes.

Now we all know, that not every guitarplayer wants to be associated with another guitarplayer. So in 2003 the Bo-EL Guitar Company launched the S-03, based on the G.G. model but with quite a few changes to be seen as a new guitar, and again with a very unique stamp: Build in Holland!

Not only were Bo-EL guitars exceptional different from what was out there, they had enough style and shape to be introduced to your mother.

This was all going to change in 2004. Huub wanted to design the ideal (Metal) Rock guitar, so it was time for a new venture. Marcel Coenen is renowned (not just in Holland) as a guitarplayer for his fingertapping and melodic soloing, as well as his unique overall playing style. This spurred Huub to talk to Marcel about a new design. This eventually led to, without a doubt, the most succesfull Bo-EL guitar up to now: the MC-7.

Looking at the shape you can imagine what this ‘machine’ can produce. And, it comes with a special switch to achieve the speciality normally only reserved for Marcel: experimenting with On and Off chords. Seven strings had to be accompanied by a six string version. And so in 2005 the adventure kept growing bigger.